Research on facial cosmetics and attractiveness often explores various factors that contribute to perceived attractiveness. When comparing the effect sizes of professionally-applied cosmetics and identity (presumably referring to natural facial features or traits), several considerations come into play.

Professionally-Applied Cosmetics:

The effect size of professionally-applied cosmetics can vary depending on several factors such as:
Skill of the makeup artist: A highly skilled makeup artist may be able to enhance facial features more effectively, leading to a larger effect size. For more information please visit
Type and amount of makeup used: Different makeup techniques and products can produce varying degrees of enhancement.
Individual differences: The effectiveness of cosmetics may vary based on factors such as skin type, facial structure, and personal preferences.
Identity/Natural Facial Features:

The effect size of natural facial features or identity on attractiveness can also be influenced by various factors:
Symmetry: Symmetrical features are often considered attractive, and individuals with more symmetrical faces may be perceived as more attractive.
Facial proportions: The relative proportions of features such as eyes, nose, and mouth can affect attractiveness.
Skin condition: Clear, healthy skin is generally associated with attractiveness.
Cultural norms: Perceptions of attractiveness can be influenced by cultural standards and ideals.
Comparing Effect Sizes:

Quantitatively comparing the effect sizes of professionally-applied cosmetics and identity on attractiveness would require empirical research.
Studies could use standardized measures of attractiveness and statistical analyses to assess the relative contributions of cosmetics and natural facial features. For more information please visit
It’s important to consider that the effects of cosmetics and identity may not be mutually exclusive; they can interact in complex ways to influence perceptions of attractiveness.
Overall, both professionally-applied cosmetics and natural facial features play significant roles in perceived attractiveness, and their relative importance may vary depending on individual preferences and cultural contexts.